Monday, April 21, 2014

Team Activity 1 : Technology Infusion and Difusion

Interview: Maam Ruby Carino

The most common way to keep current with the latest technology and other information is through seminars. It can be in done many different ways and the topics can be in any terms as well but since this is the IT department then the seminars mostly focus more on the technical aspects such as software’s, programs or technology in general. The seminars are most often divided between teachers and students and at rare cases joined together.

The seminars ranges from application making, software programming, multimedia, advance technology and many others to aid the research and development of not just the department but the institution itself. SPC's IT department aims to serve the students better by making the schools website and accessibility to their information such as grades. The department is also responsible for the schools systems the help serve the institution better such as making a better enrollment system or automatic prompt to inform conflict of schedules.

As for the institutions technologies, from security to education purposes, SPC has it. They have CCTV's installed at the school, projectors at the classrooms with proper air conditioning, and even a communication lab and a computer laboratory for the students to hone their skills to their full potential. As for the course IT itself, the way to keep up with the teaching and research developments is mostly done via thesis, to let the students know the current business flows possible for any company to deal with and as well as to prepare them for their upcoming work as IT Professionals in the near future.

Interview photos





Interview: Sony Enterprises

>Infusion

Sony enterprises focus their attention on the audio visuals that most of today’s generations are fond of. Their signature appliance is their infamous LCD and LED TV technology. Their technology however isn’t all about TV's. As for the company’s infusion, it does not only compose of the TV but other Audio Visual devices as well like headphones and speakers. However the technology is mostly the same even in different forms so the technology infusion is compact. An example of this is the DSEE (Digital Sound Enhancement Engine) which is spread through most of their audio output technologies like the HI-FI. This technology enables the speakers to make a clean rip of the output audio before producing an output and is used in every audio output devices that the company has providing better audio quality experience for the user no matter what device they pick.

Though Sony’s infusion is compact, it still provides variety of devices with different uses and aspects. Their lab also tries to develop new technologies and apply them to their gadgets, like the LCD TV for instance. They also try to provide both of technologies so that the customers have a wide range of selection to their devices and take what is to their liking. They also have a lot more technologies like the Blu-ray and HD LED Screen television which is capable of rendering high quality images from 720p to 1080p.

The technology permeates at a constant degree depending on the customers as said by our interviewee. The technology however yields the same results of high quality audio visual output for the best experience possible for the customer. Therefore we can say that the infusion is tight since it focuses the study of technology more on the audio visuals and rarely present anything outside this genre.


>Diffusion

The companies’ diffusion however, is quite dependant depending on the technology being developed in their lab (Which they have not discussed to us). An example of this is the LED TV, Before them was the LCD TV but their technology diffusion makes it possible to produce separate entities for each therefore making the technology diffusion distributed rather than 1 technology centered. These technologies are then, integrated depending the device that the company produces based on the customers’ demands. A notable example of this is the increase of production of the PS4 on western countries due to its success. However, the technology is still spread evenly, even if there are new technologies the old one will still be mass produced until such time that the technology becomes obsolete, much like black and white TV’s at late 80’s.

The company also has a lot of other devices. Notable examples of these are the Sony Hi-Fi Speakers, Sony Playstation and Sony Bravia, all three of which slightly share the same technology with a few different aspects and other add-on technology. The technologies they use is also used at other devices within the company. An example of this is having a Blu-Ray decoder for most all of their CD’s after the successful launch of the Blu-Ray. This makes the diffusion of their company dependant on the device. Examples of this technology are the LED TV, Blu-Ray and DSEE. All of which are introduced by the company.

All of these technologies are spread in the company, even if they are introduced to new technologies. The rate of when their technology changes is at most a decade, meaning that they can use this technology so long as the customer is satisfied with the quality of their products. But the advancement of technology still has not yet reached its limit so the company still has more potential to behold in the near future for the next generation of entertainment.

For more details about the company visit: http://www.sony.com.ph/section/home

Interview photos




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